Ghana: Ecobank’s EMG campaign to reward over 7000 customers

Ecobank Ghana has launched its latest initiative – ‘Ecobank Million Geng (EMG) promo’, a dynamic deposit mobilisation campaign aimed at rewarding and appreciating over 7,000 of its valued customers.

The campaign, set to run from May to July 2024, promises an unparalleled experience for participants. It was launched at the bank’s head office in Accra.

“We are excited to introduce this campaign as a token of gratitude to our loyal customers. It’s our way of giving back and expressing appreciation for their continued support. The participants should expect a lot of surprises; they are going to have the “Eh My God!” (EMG!) experience with this promo,” William Danso-Abeam, Head of Consumer Products Promotion at Ecobank Ghana said.

The campaign will feature a range of exciting rewards and incentives, offering participants a chance to win fuel vouchers, gift vouchers, data packages and weekly cash prizes.

While partakers are encouraged to deposit in multiples of GHȻ500 and maintain the deposited amount for 7 days to qualify for the draw, customers are required to perform a minimum of 4 transactions on any of Ecobank’s digital platforms, including the Mobile App, USSD and Ecobank Online, to be eligible for the draw.

The promo will feature weekly draws and monthly grand draws, providing the opportunity for up to 10 customers to win GHȻ20,000 each. Agents of Express Points also stand a chance to win rewards by mobilising deposits during the campaign period, top Xpress Points will be rewarded per the 5 Agents’ Zone.

“We believe this campaign will resonate with our customers and demonstrate our commitment to providing innovative and rewarding experiences,” added Jerry Siaw-Lash, Head, Liability Products and Mobile Money, Consumer Bank.

Officials from the Caritas Lottery platform of the National Lottery Authority (NLA) have confirmed the legitimacy of the EMG Promo, ensuring its credibility and fairness.

Ecobank Ghana is a leading financial institution committed to providing innovative banking solutions and excellent customer service. With a wide range of products and services tailored to meet the diverse needs of customers, it continues to drive financial inclusion and economic growth in the country.

source: thebftonline.com