Ghana: Quick Credit rebrands to Bills

After 15 years of pioneering financial solutions for both businesses and individuals, Quick Credit and Investment Micro-Credit Limited has embarked on a transformative journey by rebranding as Bills.

The strategic decision, as revealed by its Chief Executive Officer, Romeo-Richlove Kweku Seshie, underscores the company’s dedication to innovation and adaptability within the ever-evolving financial services sector.

During a press conference held at the institution’s headquarters in Accra, he assured stakeholders that while limited details about the rebranding were provided due to technical considerations, comprehensive specifics of the changes would be unveiled in due course.

“As we set our sights on the future, we are excited to share that we are undergoing a significant rebranding initiative. We are eager to embark on this journey of transformation and renewal with the media. The specifics of these changes will be announced in due course,” he elaborated.

He added that over the past four years, the institution has actively engaged its key stakeholders, primarily the press, in its operations, which has significantly contributed to its success.

Whule announcing its imminent 15th-anniversary celebrations, symbolizing a significant milestone in the institution’s journey of empowering individuals and businesses, it was emphasized by Romeo-Richlove Kweku Seshie that the company will steadfastly uphold its values and objectives.

“This crystal anniversary serves as a confirmation of our enduring commitment to financial empowerment and innovation,” he added.

Furthermore, he pledged outfit’s commitment to corporate social responsibility, stating that it will embark on numerous CSR projects aimed at fostering positive change in the communities it serves.

“This initiative underscores our core values and demonstrates our dedication to being a responsible corporate citizen dedicated to uplifting society,” he reiterated.

The company’s Head of Operations, Kweku Baah, in his address at the event, advised the public to disregard negative sentiments circulating on the information superhighway about Quick Credit, as most of them are unfounded allegations with no supporting evidence.

However, he admitted that typical of human institutions, there may have been some excesses over time. Still, he emphasised that the institution’s customer base of over four hundred and fifty thousand (450,000) is testament to its commitment to meeting the pressing financial needs of clients through satisfactory and expedited loan delivery processes.

“Most of you have been receiving information about Quick Credit, either positively or in what is presumed to be a negative light. However, if we were doing something wrong, we wouldn’t have over 450,000 customers working with us.