NIA unveils Fresh Motor Insurance Campaign

The Nigerian Insurers Association (NIA), has said over 2.5 million vehicles plying Nigeria roads this year got their genuine motor insurance policies from its members. It mentioned that these, represented motor vehicles that has genuine motor insurance policies.

The Director General NIA, Mrs. Yetunde Ilori, revealed this at a media briefing on Monday, to announce a campaign on the Nigeria Insurance Industry Data Base (NIID) and promotion of genuine motor insurance policy tagged: “Wetin You Carry.”

She mentioned that, the association was aimed at ensuring that all motorists in Nigeria purchase their insurance policies from genuine insurers.

She explained further that the, “Wetin You Carry,” campaign to be championed by a 33 uniformed men and women team known as ‘The Insurance Court’ on Lagos roads would commenced recently and would last for one month. Which objective was to increase productivity and generate more premium for the industry.

Ilori, also stated that the target of the association was to ensure that in the next few years, the 12 million vehicles plying Nigerian roads according to Federal Office of Statistics have genuine insurance cover.

She said motorists in Nigeria had continued to patronise quack insurance sellers because they are not able to differentiate between genuine insurers and fake ones.

Ilori said this is why the association resolved to concentrate on awareness creation so that vehicle owners would identify genuine operators and stop patronising quacks.

“We have a platform from where we capture what insurance companies have been able to sell and what we have here shows that just over 2.5M motorists have bought genuine policies.” She said.

“In Lagos State alone, we have not done up to 50percent, so where are the rest? It’s either they are not insuring or they are buying fake insurance policies,” she stated.

“Wetin You Carry campaign will curb the selling of fake insurance policies stressing that the insurance court will enlighten motorists on the USSD code *556*11 to ascertain if their insurance policy is genuine or fake.” she said.

She noted that the insurance court billed to cover Lagos State in one month and then move to other states would employ friendly approach in creating the needed awareness.

“The insurance court is not there to punish anyone but to make sure they are carrying something valuable and to make sure their insurance policies are not expired.” She said.

“People don’t need to get caught before they know that what they have is fake, the USSD code tells you if your policy is fake or not, your expiring date and also allows you to make complaints. The next phase of the campaign would be the accessibility to purchase a policy” she added.