Ghana: UBA Launches “Go Pink” Initiative Against Breast Cancer

UBA Ghana has launched a two-day “Go Pink” initiative to raise awareness and education about breast cancer. Employees were encouraged to wear pink as a show of solidarity, transcending the symbolic gesture to embody a proactive effort in promoting early detection and fighting this life-threatening disease.

By embracing the pink theme, UBA demonstrated its commitment to “raising awareness and promoting early detection“, which health experts agree is critical in the battle against breast cancer.

The event featured free breast cancer screenings and educational sessions for UBA employees, customers, and the public. Healthcare professionals from Korle Bu Teaching Hospital, led by Principal Midwifery Officer Constance Odonkor, conducted thorough screenings and provided crucial information about early detection. 

Constance emphasized the importance of regular screenings for both men and women, stating, “Early detection saves lives. It’s crucial for both men and women to prioritize regular screenings, as breast cancer doesn’t discriminate by gender.” 

She also shared self-examination tips, urging women to practice frequent checks to minimize the risk of undetected breast cancer. “Regular breast screening allows women to detect cancer at its earliest stages, leading to higher survival rates, less invasive treatments, and lower medical expenses,” Constance explained.

Evelyn Quansah, Country Head of Human Capital at UBA Ghana, highlighted the bank’s deep commitment to its employees’ welfare, noting that good health is essential for productivity and overall well-being. “We fully embrace this year’s theme, ‘No one should face breast cancer alone.’ Through initiatives like this and our partnerships with healthcare professionals, we remain dedicated to raising awareness and educating people about breast cancer, with the goal of lessening the impact of this disease,” she remarked.

By offering these screenings, UBA Ghana has demonstrated its commitment to the welfare of its employees and community. This initiative fosters a strong sense of community and corporate responsibility, encouraging others to prioritize their health and contribute to the fight against breast cancer.